content marketing Archives | Alexander Westerman

Project Category: Mattel, Product, Website

Mattel Digital Network

Urban Farming at Wattles Community Garden

Wattles Farm started in 1975, is one of the oldest surviving community gardens in the City of Los Angeles. It was among the first gardens that started under then Los Angeles Mayor Tom Bradley’s initiative to use public lands for…

19 Apr

David Hockney’s Pearblossom Highway

In 1986, David Hockney created the photographic collage titled Pearblossom Highway, 11-18th April 1986, #2. It is a unique interpretation of his California road trip on a stretch of highway, CA 138. About David Hockney’s Pearblossom Highway The scene not only…

05 May

Concrete Architecture – Light as Air

Concrete architecture is often associated with cold, dreary, heartless, foreboding, institutional buildings. This ancient building material, first used by the Romans when used correctly, can appear to be lighter than air. Concrete buildings can welcome you to experience spaces in…

06 Feb

Michael Heizer’s Double Negative

A Birthday Wish Come True. Visiting Michael Heizer's Double Negative Double Negative is a piece of land art located in the Moapa Valley on Mormon Mesa (or Virgin River Mesa) near Overton, Nevada. Double Negative was completed in 1970.

23 Nov

Los Angeles Theater: How To Make A Mecca

Los Angeles Theater: How To Make A Mecca When people think of visiting Los Angeles, the theater isn’t exactly on the top of their lists. Search around the Internet and you’ll find there’s a genuine consensus why tourists come to…

31 May

Urban Farming at Wattles Community Garden

11 May

Hiking and Camping on the Greenland Ice Sheet

Hiking and camping in Greenland is a must for anyone who wants to visit an alien world without leaving planet Earth! My very first camping trip ever and we decide to go camping on the ice sheet in Greenland! We…

19 Apr

David Hockney’s Pearblossom Highway

17 Feb

Spinning at the Nasir al-Mulk Mosque in Iran

The Nasir al-Mulk Mosque in Shiraz, Iran, was built during the Qajar dynasty by the order of Mirza Hasan Ali Nasir al Molk in 1888, which is famous for its magnificent interior decoration. The kaleidoscopes of gorgeous colors especially in…

13 Dec

Road trip with my dog across the United States

Los Angeles to New York and back to Los Angeles. Two 35-day road trips with my dog Felix. Instead of flying from Los Angeles to New York and then back again, like a normal human being, I decided it would…

Project Tag: content marketing

Project Tag: content marketing

Mattel Digital Network

Introduction

Project Tag: content marketing