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Alex Westerman

Alex Westerman

roto ergo sum

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Alex Westerman Creative Director

Category: New York

Exploring the Iconic 80s Benetton Rugby Shirt in New York

Exploring the Iconic 80s Benetton Rugby Shirt in New York

Posted on: March 23, 2025 Last updated on: September 14, 2025 Written by: Alexander Westerman Comments: 1
To be a teenager in 1980s New York City was to walk a tightrope of identities. You didn’t just wear clothing; you declared allegiance. For those of us growing up then, one item stood above the tidal wave of acid-washed…
Continue reading “Exploring the Iconic 80s Benetton Rugby Shirt in New York”…
The American Museum of Natural History Dioramas

The American Museum of Natural History Dioramas

Posted on: March 20, 2025 Last updated on: October 15, 2025 Written by: Alexander Westerman Comments: 3
Visitors step into the dark, dusty corner halls. They grab hold of the brass railings with bubble gum reminders of class trips. In the halls of the American Museum of Natural History (AMNH) in New York, visitors discover a world.…
Continue reading “The American Museum of Natural History Dioramas”…
Wildflowers of Dutchess County, New York

Wildflowers of Dutchess County, New York

Posted on: June 4, 2023 Last updated on: March 22, 2025 Written by: Alexander Westerman Comments: 0
Dutchess County in New York is a treasure trove of natural wonders. Among this region’s many delights, the wildflowers bring a distinct charm to the lush landscapes. Native to the area, these wildflowers can paint the fields with an explosion…
Continue reading “Wildflowers of Dutchess County, New York”…
The Rise of RadicalZoo: A Pioneer in Streaming Media

The Rise of RadicalZoo: A Pioneer in Streaming Media

Posted on: February 14, 2023 Last updated on: January 22, 2026 Written by: Alexander Westerman Comments: 1
Article updated March 21st, 2025 (updated with NewYork Times summary) (A version of this article appears in print on May 6, 2001, Section 14, Page 1 of the National edition with the headline: A Wing, a Prayer And Presto, RadicalZoo,…
Continue reading “The Rise of RadicalZoo: A Pioneer in Streaming Media”…
Wildlife of Dutchess County: Our busy little beaver

Wildlife of Dutchess County: Our busy little beaver

Posted on: October 18, 2022 Last updated on: August 15, 2025 Written by: Alexander Westerman Comments: 0
So, a busy beaver’s taken over our local stream, building dams and creating a lively ecosystem. We set up a webcam to watch its progress, and now our backyard’s buzzing with all kinds of wildlife. Nature’s really thriving around us!
Continue reading “Wildlife of Dutchess County: Our busy little beaver”…

FEATURED

04 Dec

Why We Are Still Dancing to “Apache”: A Musical Odyssey

Key Takeaways “Apache” is arguably one of the most fascinating case studies in modern music history. It is a song that has lived many lives: starting as a moody instrumental by a British songwriter inspired by an American Western film,…
Continue reading “Why We Are Still Dancing to “Apache”: A Musical Odyssey”…
01 Dec

The Quiet Power of Yoko Ono’s Cut Piece

In the quiet of a Kyoto concert hall in 1964, a woman kneels on the stage. She wears her finest suit and places a pair of scissors before her. This is Yoko Ono, and she performs Cut Piece. The instructions…
Continue reading “The Quiet Power of Yoko Ono’s Cut Piece”…
30 Nov

My obsession with the movie Overboard

Some films weave themselves into the very fabric of your being. They become more than entertainment—they serve as a balm for the soul, offering a reprieve from the chaos of life and enveloping you in a sense of comfort and…
Continue reading “My obsession with the movie Overboard”…
26 Nov

Walking on Air: A Guide to Manhattan’s Last Remaining Skybridges

If you look up while walking through the canyons of New York, you usually see one of two things: first, the sliver of blue sky that reminds you nature still exists; or second, the looming setbacks of the skyscrapers that…
Continue reading “Walking on Air: A Guide to Manhattan’s Last Remaining Skybridges”…
20 Nov

Divorce and Loosing Your Creativity

There’s a unique silence that follows the end of a foundational relationship. It’s more than sadness. For a creative person, it can feel like the severing of a lifeline. It’s not a glass half-empty; it’s the vastness of space opening…
Continue reading “Divorce and Loosing Your Creativity”…

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Travel

29 Oct

The Ultimate Chocolate Bourbon Cake Recipe (And Its Surprising History)

Let’s be honest. There are chocolate cakes, and then there are chocolate cakes. I’m talking about the kind of cake that stops conversation. The kind that’s “amazing dark rich decadent ultimate scrumptious”. The kind that makes you close your eyes. This,…
Continue reading “The Ultimate Chocolate Bourbon Cake Recipe (And Its Surprising History)”…
29 Oct

Classic Dark Chocolate Frosting

A Moment of Pure Indulgence: The Classic Dark Chocolate Frosting There are certain flavors that feel like a return, a whisper from a half-forgotten memory. The profound, enveloping richness of dark chocolate is one such taste—a complex note in the…
Continue reading “Classic Dark Chocolate Frosting”…
16 May

Cooking Passion: Finding (and Losing) Myself in the Kitchen Through Food

The kitchen was once my sanctuary. In that place, the world outside melted away. My hands found purpose in the rhythm of creation. Fueled by a cooking passion, it wasn’t just about sustenance. It was a vibrant, multi-faceted passion that…
Continue reading “Cooking Passion: Finding (and Losing) Myself in the Kitchen Through Food”…
02 Mar

Elegant Chicken Liver Mousse Recipe for Gatherings

Chefs create chicken pâté to evoke a quiet elegance. This dish has roots that reach deep into cultural traditions, yet it adapts well to the modern palate. Once considered a frugal delicacy, chicken liver mousse often takes the form of…
Continue reading “Elegant Chicken Liver Mousse Recipe for Gatherings”…
09 Dec

Crafting the Perfect Manhattan Cocktail

The Manhattan cocktail embodies a rich history and complexity, blending bourbon, sweet vermouth, and bitters. Each sip is an exploration of balance and flavor, inviting personal expression and celebration of tradition.
Continue reading “Crafting the Perfect Manhattan Cocktail”…

Recipes

29 Oct

The Ultimate Chocolate Bourbon Cake Recipe (And Its Surprising History)

Let’s be honest. There are chocolate cakes, and then there are chocolate cakes. I’m talking about the kind of cake that stops conversation. The kind that’s “amazing dark rich decadent ultimate scrumptious”. The kind that makes you close your eyes. This,…
Continue reading “The Ultimate Chocolate Bourbon Cake Recipe (And Its Surprising History)”…
29 Oct

Classic Dark Chocolate Frosting

A Moment of Pure Indulgence: The Classic Dark Chocolate Frosting There are certain flavors that feel like a return, a whisper from a half-forgotten memory. The profound, enveloping richness of dark chocolate is one such taste—a complex note in the…
Continue reading “Classic Dark Chocolate Frosting”…
16 May

Cooking Passion: Finding (and Losing) Myself in the Kitchen Through Food

The kitchen was once my sanctuary. In that place, the world outside melted away. My hands found purpose in the rhythm of creation. Fueled by a cooking passion, it wasn’t just about sustenance. It was a vibrant, multi-faceted passion that…
Continue reading “Cooking Passion: Finding (and Losing) Myself in the Kitchen Through Food”…
02 Mar

Elegant Chicken Liver Mousse Recipe for Gatherings

Chefs create chicken pâté to evoke a quiet elegance. This dish has roots that reach deep into cultural traditions, yet it adapts well to the modern palate. Once considered a frugal delicacy, chicken liver mousse often takes the form of…
Continue reading “Elegant Chicken Liver Mousse Recipe for Gatherings”…
09 Dec

Crafting the Perfect Manhattan Cocktail

The Manhattan cocktail embodies a rich history and complexity, blending bourbon, sweet vermouth, and bitters. Each sip is an exploration of balance and flavor, inviting personal expression and celebration of tradition.
Continue reading “Crafting the Perfect Manhattan Cocktail”…

Recent Posts

10 Feb

The Urban Labyrinth: Franz Kafka and the Modern New York Experience

Key Takeaways ​The modern New York experience mirrors the surreal and bureaucratic landscapes found in the works of Franz Kafka. Many residents and visitors would even describe it as a truly Kafkaesque New York Experience. This article explores the intersection…
Continue reading “The Urban Labyrinth: Franz Kafka and the Modern New York Experience”…
07 Feb

The Sculpture of Silence: The Zen Garden vs. The Soundproof Booth

​The Architecture of Silence ​We live in a world that screams. The city creates a relentless wall of sound. Car horns blare. Subways screech. Notifications ping. We drown in a sensory flood. But humans have always sought a way out.…
Continue reading “The Sculpture of Silence: The Zen Garden vs. The Soundproof Booth”…
06 Feb

The Architecture of Separation: The Paradox of Selfishness in Divorce

Key Takeaways ​This article explores the confusing paradox between societal altruism and the acceptance of selfishness in divorce. It examines the breakdown of a 20-year same-sex marriage through the lens of design and language. ​We are taught the geometry of…
Continue reading “The Architecture of Separation: The Paradox of Selfishness in Divorce”…
02 Feb

When Memories Become Weapons: Navigating Ambiguous Loss

​Article Summary & Key Takeaways ​The Gist: Ambiguous Loss refers to a type of loss that is difficult to define or lack clear closure. This article explores the psychological concept of “Ambiguous Loss” through the lens of a painful same-sex…
Continue reading “When Memories Become Weapons: Navigating Ambiguous Loss”…
31 Jan

Why We Say We “Love” Objects: The Psychology of Design

Key Takeaways ​This article explores why we use the word “love” to describe inanimate objects, specifically through the lens of design. It examines the psychological concepts of Self-Expansion Theory and the Endowment Effect. We look at how designers like George…
Continue reading “Why We Say We “Love” Objects: The Psychology of Design”…

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